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Introduction to Marketing

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Introduction to Marketing Workshop

This programme is designed for individuals who have a need to sell to Marketeers. With the increasing range of offerings available to individuals in marketing and a move to "Return based advertising", just pitching an advertising schedule may fall short of the mark, if you are not aware of the pressures and objectives a typical marketeer is working to.

Introduction to Marketing Workshop Objectives

By the end of this programme attendees will be able to:-
  • Describe their offering in terms of what a marketeer is looking for
  • Effectively use commercial and financial information to create a tangible return on any campaign  
  • Use business tools that will allow Marketeers to see the overall value of any type of advertising at any given time in their own product life cycle
  • Be able to converse with Senior Marketing Managers on their own terms

Follow the link here for our range of sales training programmes

Please CLICK HERE to email us, or call us now to see how we can help increase your advertising sales through effective sales training.

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